QueryClick FAQs

It depends where your site starts. Technical fixes and internal-link consolidation can move rankings within weeks; content and authority work typically compounds over two to three quarters.

We forecast the expected impact before we begin, then review opportunity eligibility every quarter against that forecast.

A technical and content audit, an impact forecast, and an agreed opportunity scope, usually inside the first two weeks.

You get direct access to the specialists doing the work from day one, there is no layer between you and them.

QueryClick report against revenue, not rankings.

Our Halo report blends Search Console and ad data to show paid and organic on one view, and Corvidae carries unified attribution through to conversion. Ranking movement is context, not the headline.

By not building strategies that depend on any single ranking signal.

We weight priorities against the full set of ranking components rather than chasing the newest SERP feature, which is why our clients' performance tends to hold through core updates.

Frequently, and it's how the best work happens.

We operate as an extension of your team, briefing your developers and writers directly, or delivering end to end where you'd rather we did.

Yes, deliberately, and only where the feature is worth owning.

We map which features actually appear for your commercial terms: featured snippets, AI Overviews, People Also Ask, product and review markup, local packs, image and video results. Then we work out which ones win clicks and which ones absorb them.

Some features are worth structuring content and schema to capture; others answer the query so completely that ranking beneath one is a poor use of budget, and the better move is to target a different query shape entirely. That call gets made per term, and it's reported alongside revenue rather than as a badge count.

Classic SEO wins a position on a results page.

AEO structures your content so it becomes the answer in AI Overviews and featured snippets. GEO builds the authority that makes ChatGPT, Gemini and Perplexity cite you as a source. All three run off the same foundations, so we don't sell them as separate programmes.